Welcome to the 12 Days of Marketing Part 2. If you missed Part 1, you can access it here. When it comes to growing your business, that goal typically involves getting more customers whereas to increase sales. As you attempt to grow your business and grow revenue you will need to adopt marketing strategies to help you attract the types of customers you seek. There so many different marketing strategies you can implement, test and repeat. However, there are definitely some marketing basics that you should be aware of. Below are the final marketing tips in the series: #12 Days of Marketing to help you create more revenue in your business in 2015 and beyond.
- Analyze your offerings. Determine how well your products and services meet the needs of your customers. If your products and services do not provide a solution to a specific group of people in your target audience, you may need to reevaluate and possibly start over.
- Use testimonials to help you close potential clients. People need to see social proof that what you have to offer is something other people have found valuable.
- Turn ideas into cash by determining a specific problem that you solve for a specific group of people and create a solution for them. People pay for solutions that meet specific needs.
- Always build a strong brand especially if you want to scale your business. Whether it is a personal or business brand, be forward thinking. Always consider the future and set yourself up for longevity.
- Ignite an emotional connection with your target audience when marketing your products and services. Promoting pain or gain are instant triggers for connecting with your prospects.
- Be sure to add an irresistible call-to-action to your marketing messages in order to inspire desire in your prospects.
- Your service should be so good that your customers become volunteer brand ambassadors by willingly promoting your brand without you asking them to do so.
- Your website should magnetically attract your ideal clients, generate leads consistently and be a source for passive and leveraged income for your business.
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This article is written by Lori A. Manns. Want to use this article for your website, blog or newsletter? No problem. Here’s what you must include: Lori A. Manns, CEO of Quality Media Consultant Group your marketing and sales success mentor, and founder of Marketing For Trailblazers™ & Sponsorship Sales Secrets System;™ that shows you how to get more sponsors and sales for your business, guaranteed. To purchase consulting services on marketing, advertising or sales and, learn how to increase your revenue and grow your business; please visit www.qualitymediaconsultants.com.